Key Takeaways
- Aloqia’s Source Feature identifies excess inventory for Cotopaxi to create new products.
- Products have traceable factors like origin and timeline.
- Effectively reducing material sourcing impact through the use of deadstock.
In Summary
In 2023, Cotopaxi partnered with Aloqia (formerly Queen of Raw) to advance its sustainability initiatives. Together, they addressed the challenge of excess inventory, and strategically planned for implementation in 2024. By transforming surplus materials into a valuable resource using Aloqia’s Source Feature, this approach not only minimizes environmental impact but also provides economic benefits.
The collaboration reinforces how forward-thinking companies can use innovative solutions to achieve environmental goals while maintaining profitability. By aligning sustainability with business strategy, Cotopaxi continues to lead by example in the outdoor apparel industry, inspiring others to adopt more circular and resource-efficient practices.
Read Cotopaxi’s full 2023 Impact Report.